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How to Keep Ourselves Accountable

Personal accountability might be easier when you have a boss at work to keep you accountable or when you’re completing the non-negotiable tasks for your customers, suppliers, and staff… but are you accountable to yourself? Do you regularly let yourself down or fail to live up to the standards you’ve set for yourself? If so, …

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Personal Accountability for Business Owners

Learn To Sell The Lifestyle

Describing what your product or service is has become a sales tactic of the past! Frankly, customers don’t care about who you are or what you do. They care about what you can do to make their lives easier and better. In this article, you’ll learn how sell the lifestyle and invest in your brand. …

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Learn to sell the lifestyle

Learn the Four Different Types of Customers To Be More Successful In Your Business Relationships

Ungerstanding The Four Different Types of Customers Not all customers are the same, so why should they be treated the same? The customers in your target market may possess similar characteristics or problems, but as entrepreneurs, we must look beyond that. You must pay attention to the users, gatekeepers, advocates, and decision makers.  Otherwise, you’re …

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Four Types of Customer

Sales Mastery: Watch Your Bark

Words are everything… and equally as important is how you say those words, especially to your customers. As professionals and business owners, it may be tricky at times to figure out what to say and how to speak to your target audience, but this article will guide you in the right direction. You’ll learn negative …

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Elmer Wheeler - Watch Your Bark

Sales Mastery: Don’t Write, Telegraph

Elmer Wheeler, brilliant wordsmith, salesman, author and global speaker, was all about impacting sales performance through small changes. He created five selling principles that are extremely powerful in creating change in sales performance. In this article, you’ll learn about his second selling principle, “Don’t write, telegraph.” Read on for actionable advice on capturing your prospects …

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Whether you think you can or whether you think you can’t – you’re probably right…

Have you been feeling like you can’t achieve your entrepreneurial goals lately? Do you feel stuck in a negative mindset? You’re not alone. This article provides: Insight into the connection between thoughts, feelings, and beliefs Tactics to change your internal dialogue from negative to positive Ways to effectively use declarations and affirmations to change your …

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The key to pricing is confidence

Business owners often have trouble determining their prices and being confident in them. There are tactics you can use to develop a pricing strategy that aligns with your business and your customers’ goals, which is what we’ll be detailing in this article. We’ll guide you to understand your customers, their buying behaviours, and four different …

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What price to charge

How to ask better questions

As business owners, we all know communication is key… And the ability to ask great questions is a skill that will help you develop better conversations. This, in turn, can take you far in your ambitions to reach your business goals and pretty much every other part of life! In this article, we explore the …

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“I keep six honest serving-men (They taught me all I knew); Their names are What and Why and When And How and Where and Who.” [Rudyard Kipling]

Discover your ‘narrow edge’

How unremarkable actions executed with remarkable consistency will deliver remarkable results… It’s sometimes tempting to think that you can save time and cut corners in your business. This is done with good intentions in the belief that you’ll have time to “start doing thing properly” later when the business grows. Or perhaps when things improve …

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Business growth through small improvements

Advice for these uncertain times

According to an online survey of more than 1,000 businesses, almost three-quarters said they expect their revenues to reduce by more than 50% as a result of COVID-19 disruption. A further one in five expect a reduction of more than 20%.  [1] Wow – those numbers are pretty scary. And I guess, if you clicked …

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‘Business as usual’ just isn’t good enough – we have to think differently…

This is a blog that we posted a few years ago during some blizzards. At the time, many businesses felt worried about the disruption caused and this story proved helpful. Quite clearly, this is significantly more concerning than seasonal blizzards. But it might just help to highlight how we need to think differently and inspire …

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Snow shovels

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