Saturday Strategy Podcast
Practical business strategy podcast for business owners
#5: Finding the right people to help my business scale...
An interview with Sarah Bishop - long serving recruitment specialist and owner of RecruitRecruit
Sarah Bishop – long serving recruitment specialist and owner of RecruitRecruit – provides guidance and tips to help us business owners to be more effective recruiters by answering the question, “ow do I scale the people side of my business so that it enables my growth ambitions…
The first thing is to understand who or what your business needs:
List everything that needs doing now (tasks and projects) List everything that needs to be achieved (goals) List everything that needs doing in the future to achieve the goals (your people requirement) Create a current organisation chart (this might be just one box right now!) Then (with your three list of tasks, projects and goals) create a future organisation chart…
Values based assessment tool: https://www.viacharacter.org/survey/account/register
Preferred behaviour assessment tool: https://good-2-great.co.uk/disc/
Sarah’s contact details:
What is the Saturday Strategy podcast?
All too often, whilst we’re running our businesses, we’re just too busy to learn everything we need to learn. And the upshot of this is that staying ahead of the curve is just about impossible.
That’s why we’ve developed this practical business strategy podcast for business owners. We aim to provide you with regular bite-sized easy access to carefully chosen experts. We can then rely on them to solve this problem by telling us what we need to know – so we can cut through the crap and get on with growing our business…
#4: Apprenticeships & training for your small company
An interview with Business Development Manager, Sam Shaw from SBC Training
For all businesses, it’s difficult to know where to start when hiring a new member of staff and often the thought of hiring an apprentice is too complicated and daunting to consider. How do you know where to start?
Sam Shaw from SBC Training helps us to understand the ups and downs of employing apprentices and what benefits there are for small companies.
#3: Alternative media for your marketing content
An interview with seasoned broadcast professional, Nick Margerrison
Seasoned broadcast professional, Nick Margerrison, shares his insights into how to create great marketing content using the spoken word.
Right from the basic concept of what a Podcast actually is, through to how and why you can exploit this media in your business. Nick understands the trends and explains how ‘narrowcasting’ is challenging general interest broadcast radio. Is shows us how this media can reach highly targeted audiences and how it can be highly engaging by being valuable and relevant to the audience.
He gives presentation tips and helps us to “Get out of our own way” so we can focus on the ‘audience of one’ to earn their trust and to keep their attention.
Nick is currently immersed in a project promoting medical education called TopMedTalk (https://www.topmedtalk.com/)
That said, he has offered to talk to anyone interested in launching or improving their own podcast – drop him a line at firstname.lastname@example.org
#2: Branding is more than a logo
An interview with Tristan King of Voodoo Design
In this show we talk Branding with Tristan King.
Tristan has over three decades experience – helping companies give the right impression via the fields of graphics, publishing, advertising, marketing, branding and illustration for an extremely wide range of industries.
In this episode we cover:
- Why graphic design done right, will help make a great first impression
- How to achieve recognition just through consistency
- With some brilliant tips on how to self check the quality of your existing branding
Check out his work at Voodoo Design.
#1: Perception & stress - business owners survival tips
An interview with Dominic Borsberry of Me Myself & Mind
In this show Dominic Borsberry a Conditioning Neuroscientist and Trainer at Me myself and Mind discusses perception and stress with podcast host Johnny.
Dominic provides simple steps that we can all take and practice at home to improve self-esteem and ultimately our productivity. You’ll no longer be filled with dread when your next invited to a networking meeting.
The show references:
Clive Woodward’s book Winning!
Dale Carnegie’s book How to Win Friends and Influence People
Dennis Waitly’s book The New Dynamics of Winning
You can learn more about Dominic here: http://www.dominicborsberry.com/